If you’re looking for a hassle-free way to ensure your products are online and ready to sell, we can help. We’re ready to build, maintain, manage, and promote your eStore on any platform including WordPress, Squarespace, Shopify, Square Online (Weebly), Comment Sold, Pinterest Shops, and Meta (Facebook/Instagram) Shops. We offer one-time projects, flat-rate projects and reports. And you can get back to the parts of your business that you love.
If you need ongoing marketing support, we offer packages that are built around weekly consultation meetings. During those meetings, we discuss your marketing strategy and plan the tactics. Then, we divide those activities between you and our team. This allows you to expand your access to our wide marketing skill set without losing touch with your campaign. Focus on growing your business and we’ll find your customers.
Website Projects
If you aren’t online yet, we can design and build an online store to promote your products. Our process creates beautiful, custom stores that are easy for you to edit. Then, we train you to own the eStore. You will be able to edit the products, track your orders, and update the content. We’d love to do this for you but, want to make sure you can edit it too.
Much of our website work involves “little fixes” to an existing store. In fact, we get excited when we can save a client time and money by adjusting a site (instead of pushing them to completely rebuild). If something about your website is glitchy or annoying, we can fix it.
We’ve listed popular, limited-scope website packages on our site to give you an idea of price range. We can also provide a project-specific estimates.
When clients say, “…I hate my website” they sometimes mean, “…I hate my homepage.” Many websites are actually quite useful, functional, and perform well on search but, the homepage needs a refresh. If you are unhappy with your first impression, consider reworking your homepage design and content as part of ongoing website maintenance.
This price includes both the development and implementation of changes to your homepage. Also, we’ll train you to maintain it.
This package includes:
- Consultation Meeting (1)
- Training Meeting (1)
- Web content including text, photos, and graphics
- Front End Web Design
This package is available for most retail website platforms including WordPress, Square Online (Weebly), SquareSpace, Shopify, or BigCommerce.
Prices include 3 send backs for edits on any one piece of creative. Additional edits will be charged by the hour at the rate of $45 per hour.
This price includes Shopify Website design and build for a homepage and shop page. We’ll also connect your site to your custom domain name as well as 3 sales channels. Then, we’ll train you to add and update products. Additional channels and tools can be quoted in addition to this package.
This package includes:
- Consultation Meeting (1)
- Training Meeting (1)
- Web content including text, photos, and graphics
- Front End Web Design
- eStore Setup
This price includes the initial setup of a Square point of sale system as well as the linked Square Online website. We’ll design and build a homepage as well as a shop page. We’ll also connect your site to your custom domain name as well as 3 sales channels. Then, we’ll train you to add and update products. Additional channels and tools can be quoted in addition to this package.
This package includes:
- Consultation Meeting (1)
- Training Meeting (1)
- Web content including text, photos, and graphics
- Front End Web Design
- eStore Setup
WordPress + WooCommerce
This package offers a ready-to-launch estore plus a landing page with a form for your customer loyalty program.
- Website Setup and Admin: Setting up hosting, purchasing domain name, setting up the theme, and creating a Google Analytics account.
- Website Design: Creating 3 options for a Homepage design for the client to review, 2 rounds of edits from the client
- Conversion Funnel: Design a path to a landing page with a form featuring a customer loyalty program offer.
- Website Build + Testing: Building the website, adding content, and performance testing.
- Website Launch: Launch website and testing performance.
- Website Connections: Linking the website to your social accounts and finalizing Google Analytics for tracking.
- Automated Google Analytics report tracking website traffic, incoming traffic sources, and customer behavior flow.
Client Provides
- Logo, Brand Colors, Graphic Elements
- Approved Images
- Approved Text
- Form Fields
- 3 products with approved images and text
WordPress + WooCommerce
This package offers everything in “The Essentials” plus key SEO tasks to help you rank for keywords related to your products.
Includes all of the services listed in “The Essentials”, plus:
- Keyword Research and Sitemap improvement
- Optimizing all Website Pages with SEO title, Meta Data, focus keywords and image alt text
- Optimizing all products with SEO title, Meta Data, focus keywords and image alt text
- Strategic backlinks on key products
- Local SEO including backlinks to 3 referral sites
- Automated, monthly report to track key SEO metrics
Client Provides
- Logo, Brand Colors, Graphic Elements
- Approved Images
- Approved Text
- Form Fields
- 3 products with approved images and text
WordPress + WooCommerce
This package offers everything in “The Essentials” and the “Optimized” package plus several strategic inbound advertising initiatives.
Includes all of the services listed in “The Essentials” and “Optimized” packaged, plus:
- Connections with a CRM and three template emails.
- Coordinated descriptions, backlinks, and graphics for 3 social media profiles
- 5 graphic templates for 3 social media platforms
- 3-month social media schedule with both organic and paid posts
- 3-month Google Ad Strategy
Client Provides
- Logo, Brand Colors, Graphic Elements
- Approved Images
- Approved Text
- Form Fields
- 3 products with approved images and text
eStore Promotion Services
Order these cost-effective, loyalty punch cards. We can set up the file, send to print, and ship to your store. *Price does not include printing fees.
We’ll create a document with front cover, back cover, about page, product pages and an order form. *Price is based on 20-30 products. Does not include printing fees.
Put your information straight into your customer’s mailboxes with a custom postcard. We can set up the file, send to print, and ship. We’ll help you export addresses from your CRM system or assist you with purchasing a list based on zip code. *Price does not include printing fees.
If you build a website, customers will come… right? That’s what your web team sold you on.
You launched with a strong brand, great content, and a business model. But, logging into Google Analytic’s dashboard still makes you shudder. You should have done a website launch campaign to improve website traffic. Whether you published your site a few days ago or a few months, there is still time to improve your rank on search and increase traffic to your website.
Search engine marketing, social media marketing, and content marketing are important for building and maintaining an audience over the long term. In the early days of your brand, you’ll need more digital marketing to become visible online.
This price includes the strategy, development, execution, and analysis of a single campaign focused on generating traffic to your new website.
This package includes:
- Email Blast (1)
- Table Tent (5)
- Poster (5)
- Remarketing Ads (3)
- Social Media Ads (3)
- Google Adword Campaign (2)
- Employee Script (1)
- Consultation Meetings (2)
- Results Report (1)
- Ad spend $1500
Prices include 3 send backs for edits on any one piece of creative. Additional edits will be charged by the hour at the rate of $45 per hour. Printing costs and ad spend may vary slightly but, will not exceed the prescribed amount.
Reports and Consulting
Do you love your logo but, lost access to the original files? We can trace your logo to create a vector. Then you’ll have a scaleable file that’s ready to use in any setting.
We can help you research and negotiate the perfect mix of magazine advertisements — both print and digital.
We can help you select, design, and place billboards around your city.
We have great relationships with printers in both Central VA and nationwide. This allows us to help you create custom packaging at a fair price.
Need to literally hang out that shingle? Let us design and print it for you.
You can put your logo on basically anything. Just ask us and we can (probably) do it.
We can troubleshoot connection issues between your POS system and your website — or help you get started with syncing inventory between both systems.
a marketing agency for
Makers, eStores, and Retailers
We’re a Lynchburg marketing agency focused on everything retail. We’ll make sure your products are online and ready to sell. And you can get back to the parts of your business that you love. We’re ready to maintain, manage, and promote your store on any platform including WordPress, Squarespace, Shopify, Square Online (Weebly), Comment Sold, Pinterest Shops, and Meta (Facebook/Instagram) Shops.
